
lewers
market research company in South yarra, Australia
Founded: 2005
11-50
South yarra, Australia
market research
About
- Lewers Research is an independent Melbourne-based agency specializing in market research, consumer insights, strategy, and innovation
- They offer bespoke research services and strategic consulting to help businesses make informed decisions and drive growth.
Geographic Focus
Melbourne-based with a primary focus on the Australian market
Key Services & Benefits
Bespoke market research solutions tailored to specific client needs
Lewers QuickQual: Rapid quality research services
Lewers SignifEye: Brand and communication effectiveness analysis
Lewers FinTrack: Consumer spending pattern analysis using transaction data
Lewers PurplePatch: Insights from a proprietary consumer panel
Segmentation, pricing, value proposition, and ad testing services
Lewers BrandPrint: Comprehensive brand strategy development
Lewers NameIt: Strategic naming services
Lewers ShortCut: Visual identity development using visual metaphors
Lewers InnoPath: Innovation strategy to drive organizational growth
Lewers MasterBrand: Multi-brand strategy management
Lewers BrandEx: Amplifying brand presence in the customer journey
Target Customers
- Lewers targets businesses and organizations seeking comprehensive market research, consumer insights, strategic planning, and brand development services
- Their primary audience includes companies operating within the Australian market that aim to understand consumer behavior, optimize branding strategies, innovate products or services, and make data-driven business decisions.
Unique Value Proposition
- Lewers distinguishes itself through its independent and bespoke approach, providing tailored solutions to address unique client challenges
- They leverage proprietary technologies, a large consumer panel of nearly 10,000 members, and innovative methodologies to deliver deep insights into Australian consumer behavior
- Their comprehensive brand strategy tools and commitment to collaboration ensure clients build relevant, credible, and engaging brands
- Additionally, Lewers' ability to decode online brand collateral and validate consumer spending patterns swiftly and accurately sets them apart in the market research and strategic consulting landscape.
Social Media
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