focus insights
market research company in Melbourne, Australia

focusinsights.com.au LinkedIn

Founded: 2018

11-50

Melbourne, Australia

market research

About

Focus Insights is a full-service global market research and consumer insights agency offering a comprehensive range of qualitative and quantitative research solutions
They help clients make informed, fact-based decisions quickly and cost-effectively.

Geographic Focus

Focus Insights operates globally, reaching over 130 million consumers across 94 countries.

Key Services & Benefits

Quantitative Research

Usage & Attitudes

Brand Tracking

Channel Exploration

Concept Testing

Market Validation

Launch Analysis

Global Reach

Focus Groups

In-Depth Interviews

In-Store Intercepts

In-Home Testing

Sensory Testing

Brand Health Tools

Target Customers

Focus Insights targets FMCG, Pharmacy, Hardware, and Consumer goods companies worldwide, including both SMEs and large multinational corporations
Their services cater to businesses seeking local as well as multi-market and global research and insights.

Unique Value Proposition

Focus Insights distinguishes itself by delivering valuable shopper and consumer insights within days at a fraction of the cost of traditional agencies
With the ability to reach over 130 million consumers across 94 countries and deploy research in local languages, they offer agile and scalable research solutions that drive stronger business outcomes.

Pricing

Pricing details are not explicitly provided on the website. However, the company emphasizes offering services at a fraction of the cost of traditional market research agencies.