social soup (australia & nz)

social soup (australia & nz)
marketing and advertising company in Darlinghurst, Australia

Founded: 2004

11-50

Darlinghurst, Australia

marketing and advertising

About

  • Social Soup is an influencer marketing agency that offers a full-service solution for brands, creators, and the community
  • They craft strategic and bespoke partnerships, connecting brands with the right influencers to create impactful campaigns through their unique Future Influence approach.

Geographic Focus

Australia and New Zealand

Key Services & Benefits

    Full-service influencer marketing solutions

    Strategic and bespoke brand partnerships

    Future Influence campaign approach

    Market-leading technology for campaign measurement

    Social proof and word-of-mouth (WOM) driven strategies

    Access to a community of 150,000 product trialers and networkers

    Support for content creators with 1,000 to 1,000,000 followers

    Large-scale consumer trial and digital creation programs

Target Customers

  • Social Soup targets brands seeking to leverage influencer marketing to enhance their reach and engagement
  • They also cater to content creators ranging from 1,000 to 1,000,000 followers who are looking for meaningful partnerships with brands
  • Additionally, they engage a community of 150,000 product trialers and networkers who are interested in discovering and sharing new products.

Unique Value Proposition

  • Social Soup distinguishes itself with its unique Future Influence approach, which fosters lasting connections between brands, creators, and the community
  • Their full-service and bespoke solutions are supported by market-leading technology that measures campaign effectiveness
  • This combination ensures tailored, impactful influencer marketing strategies that drive social proof and word-of-mouth for brands.

Contact

Social Media

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